Getting the Word Out!

Ok so now you have your target audience and you need to let them know you have some place for them to be and why.  Here are a few ways to reach out to them:

* Website                                      
* Past Attendees                      
* Poster/Flyer
* Email Blast                                
* Text Message                        
* Referral
* Blogs                                             
* Fax
* Networking
* Email                                    
* Press Release                      
* Newspaper
* Radio/Internet                      
* Commercial                        
 * Word of Mouth
* Signage                                
* Feature Article                      
* Other Events

Here’s where you show your marketing plan to the world.  You can use as many of these outlets as you like that will “touch” your target audience.  You will also need to consider you marketing budget and the cost of each and which will provide the best ROI (return on investment).  Also be thinking ahead to your next event.  On you r attendee registration form create a line for them to tell you where they heard about your event.  Keep this information on hand for planning similar events to create a list of the best places to advertise based on the number of people reached, this will tell you where to advertise more.  It’s up to you to market in best places for maximum results.

… Be heard.

Pharice Brown

Word of Mouth Events & Planning
Bladensburg, MD 20710

Join Word of Mouth Events & Planning on Facebook for all your event and meeting planning needs and post your events here too.  We have given you our best information to make any event or meeting a success; follow our blog.

Come and see all Word of Mouth Events & Planning has to offer to make your next event or meeting a success.

Rented helium tanks allow you to fill balloons with helium for hours of enjoyment. Since helium stored in tanks is under high pressure, make sure that you exercise caution when transporting, storing or using a rented helium tank to avoid injury. Note the following tips to help you use your rented helium cylinder safely.
Safety tips

• Read all warnings and instructions on the rented helium tank or provided by the rental store before use.
• Remove the regulator and tightly secure the cap on the rented helium tank to prepare it for transporting.
• Use care when handling the rented helium tank and always keep it in the upright position.
• To move the rented helium tank, strap it to a wheeled dolly.
• Follow safe lifting practices when loading and unloading a rented helium tank.
• Secure rented helium tank when transporting it in a vehicle.
• Only transport and use a rented helium tank in a well-ventilated area.
• Do not allow helium-filled balloons to contact overhead power lines. Electricity can flow through a balloon’s string and cause electric shock or electrocution to the one holding it. In addition, foil balloons reportedly have caused power outages by hitting power lines. Some states, such as California, require each foil balloon be weighted and have attached to it a statement warning of the dangers associated with the balloon contacting an electrical line.
• Do not breathe helium from balloons. Helium is a non-flammable, colorless, odorless, tasteless, inert, non-toxic gas, but inhalation of it can deprive the lungs of oxygen and lead to asphyxiation.
• Keep unauthorized individuals away from the rented helium tank.
• Always keep watch over the rented helium tank.

Setup

• Set rented helium tank in the upright position on a flat, level surface.
• Either place the rented helium tank in a stand or secure it to a post, tree or wall to prevent it from tipping over.
• Check all of the parts of the rented helium tank for wear, damage and leaks before use. Contact your rental store immediately if you find the tank or any of its parts to be faulty.

Instructions

• Use the rented helium tank only for filling balloons.
• Attach balloon regulator to rented helium tank.
• Point the rented helium tank’s valve away from you and then open it slowly.
• Inflate balloons with the rented helium tank to a round — rather than pear — shape to allow for expansion. Overfilling can cause balloons to break, which may lead to a shortage of helium.
• Tightly secure the valve(s) on the rented helium tank after each use to prevent helium from escaping.
• Dismantle rented helium tank and reattach its cap when not in use.

…. Safe ballooning

Pharice Brown

Word of Mouth Events & Planning
Bladensburg, MD 20710

Toll Free Phone and Fax: (866) 905-9002 ext. 102#

Join Word of Mouth Events & Planning on Facebook for all your event and meeting planning needs and post your events here too.  We have given you our best information to make any event or meeting a success; follow our blog.

Come and see all Word of Mouth Events & Planning has to offer to make your next event or meeting a success.

“I love chile de árbol—Spanish for ‘tree chili’—and am excited to use more of it in the coming year. It has this great smoky, subtle flavor that is the perfect alternative to black pepper.” —Elaina Vazquez, owner and head chef at Boutique Bites Catering & Events, Chicago Photo: Courtesy of Boutique Bites Catering & Events

http://www.bizbash.com/2013_preview_caterers_predict_food_trends/new-york/story/24950?mkt_tok=3RkMMJWWfF9wsRoivKXBZKXonjHpfsX57ekvWaOg38431UFwdcjKPmjr1YcCS8Z0dvycMRAVFZl5nQ5RAOKUb4g%3D

Marketing and promoting your event is vital to the success of your meeting or event and should be taken seriously.  Your marketing should show the potential attendees why they need to attend and WIIM (What’s In It For Me), what they will get from your meeting or event.

Your marketing and promotions should be in line with your goals and objectives.  If done right promoting will be easy.  Here you need to demonstrate to the vendors, sponsors, donors, decision makers, and attendees that you have an event/meeting people want to attend.

Get attention with your marketing, pull from your goals/objectives and spark the interest of your target audience and guide them to how they can attend – make it easy.  Define your marketing message.

* What are your goals/objectives?

* What is the financial goal?

* Who should attend?  Why?

* What will the attendees get out of attending?

There’s nothing like attending a boring meeting and finding out it is boring when you get there; so you should pay careful attention making sure the attendees know what they are going to get out of this meeting.  Even if it’s a mandatory meeting you should still focus on goals and objectives, get them to buy-in and build excitement.  This can only lead to a more successful meeting or event.

… Marvelous Marketing

Pharice Brown

Word of Mouth Events & Planning
Bladensburg, MD 20710

Join Word of Mouth Events & Planning on Facebook for all your event and meeting planning needs and post your events here too.  We have given you our best information to make any event or meeting a success; follow our blog.

Come and see all Word of Mouth Events & Planning has to offer to make your next event or meeting a success.